Personal

https://ik.imagekit.io/pivosoki/Notion-CMS/Notion-CMS-cover.jpg

Using Notion as a CMS for my portfolio

Artec 3D is an international company that manufactures 3D scanners and related software. Their tools are useful in many fields, from healthcare to manufacturing, and are used by NASA and Apple.
For three years, I served as the head of the marketing communications design team at Artec 3D, working closely with the product and development teams. We collaborated to develop the brand's visual language, resulting in a flexible design system that transformed the way we communicated and built our digital presence. The result was a flexible modular system that allowed us to build websites and new services from ready-made blocks.

https://ik.imagekit.io/pivosoki/artec-3d/Artec-3D-Cover.jpg

Artec 3D brand identity and design system

During the COVID lockdown, I developed a unique, cost-effective photography style for Yandex Eats, taking into account limited resources and lockdown constraints. As a result, we reduced the cost of photo shoots by 8 times.

https://ik.imagekit.io/pivosoki/yandex-eda-photostyle/yandex-eda-photostyle-cover-2.jpg

Yandex Eats photo style

We think that ordering a design solution should be as easy as lunch in delivery. Maybe a little more complicated, but we’re sure: this process should not take weeks or months. In an effort to simplify it, we have developed our own tool: a matrix of approaches and principles that helps optimize the work on any design project.

https://ik.imagekit.io/pivosoki/240-minute-branding/240-minutes-branding-projects-cover.jpg

240-minute branding

https://ik.imagekit.io/pivosoki/abstract-comics/abstract-comics-card.jpg

Abstract comics

Video mapping for Burning Man Decompression festival

https://ik.imagekit.io/pivosoki/burning-man-decompression-card.jpg

Burning Man mapping

The New Vision project was created as a VR installation, a dynamic sculpture in virtual space. 

https://ik.imagekit.io/pivosoki/new-vision/new-vision-card.jpg

New Vision

The project aimed to better understand and practice Hard Surface modeling. I took Thorsen's differential drawings as a reference and tried to create an exact copy of the assembly unit.

https://ik.imagekit.io/pivosoki/torsen/torsen-card.jpg

Torsen differential

https://ik.imagekit.io/pivosoki/nero-server/nero-server-card.jpg

Nero Server

Production supervision of a nationwide ad campaign designed to attract drivers. Concept creation and overseeing the campaign's look and feel. Working with a director and photographer on set, post-production.

https://ik.imagekit.io/pivosoki/yandex-campaign/yandex-campaign-card.jpg

Yandex Taxi national advertising campaign

https://ik.imagekit.io/pivosoki/zenno/zenno-card.jpg

Zenno Drive

https://ik.imagekit.io/pivosoki/mbfw-visuals/mbfw-visuals-card.jpg

Mercedes-Benz Fashion Week visuals

As a synesthetic and experimental music lover, I have always wanted to work in the field of graphic notations. This project came about through a collaboration with the Kymatic Ensemble, who agreed to host a few experiential sessions at the Mars Gallery. During these sessions, I created the "GN-01", a graphic musical score of 3D lines, symbols, and various geometric or abstract shapes.

https://ik.imagekit.io/pivosoki/graphic-notation/graphic-notation-card.jpg

GN—01. Graphic notation

30-second video revealing the main functions of the new application for Appstore and Google play

https://ik.imagekit.io/pivosoki/waves-app/waves-app-card.jpg

Waves app release video

Yandex Taxi, a prominent Russian taxi service, sought to establish a unique and captivating visual identity to attract new drivers and grow its market share.

Personal projects page

↓ All personal projects

Abstract comics

New Vision

Torsen differential

Mercedes-Benz Fashion Week visuals

GN—01. Graphic notation